PPC Management

June 22nd, 2007 · No Comments

Sponsored

If you’re marketing on the web, you know all about Pay Per Click (PPC) campaigns. These campaigns can have some of the best ROI and if done well, can help steer you to tap further into deeper PPC markets. The problem is that as your campaigns grow, they become increasingly complicated to track and maintain. Thus a new class of software has emerged as of late to meet the needs of PPC marketers.

Acquisio bid management software strives to simplify the management of PPC campaigns, bids, tracking, etc… You can see a brief demo of the product on their website and schedule or you can contact them and schedule a full blown demo of the software, or check them out at any of the major SEO/SEM conferences.

You can sign up for a free 30 day trial and test out the software in your own environment as well. Nothing beats actually working with a system to really iron out whether or not it’s going to work for you.

The pricing isn’t listed on the site, but they do mention that they offer “a fixed “per-account” pricing structure that is very competitive and predictable.” If you’re in business you know just how nice it is to have predictable bills.

If you’re into large scale PPC campaigns or are just looking for a more organized manner to handle the multiple campaigns that you run for your small to medium site, check out Acquisio and see if their product fits what you need.